Brand Collaboration
Enough with the competition between analog vs. digital play. We’re better when we work together. Play-Doh and Nintendo, the beacons of creativity, join forces to become Ninten-Doh.
A New Way to Play
Amiibo are real-life figures that work with consoles to unlock game extras. With the Play-Creation kits, children will be able to take a whack at creating their own Amiibos.
From Sculpt to Screen
We’ll release special edition Ninten-Doh Switches that children can design themselves using virtual Play-Doh.
New World Unlocked
Using your Play-Creations, Nintendo launches an app to bring your character to life on the screen where you can play exclusive Ninten-Doh content and levels with your character.
The Creations Contest
It’s time to show off your Creations online! By posting your creation on social media, you can enter the Creations Contest: a chance to win exclusive perks such as limited edition controllers, early access to new games, and a trip to Universal Studios Hollywood to visit Nintendo World.